Last week we could read that Coca-Cola has “swallowed” the Nigerian juice manufacture Chi. According to media in Sweden Coca-Cola has a 45% market share for soft drinks in Middle East and Africa but only 3,5% for fresh juices. Chi the second largest in the region with some 4,2% market share and now Coca-Cola estimate […]
Can you master growth and challenges in Africa?
The business environment in Africa is considered by many entrepreneurs in Scandinavia hard and difficult to navigate. Hence, the need for help and advice for foreign entrepreneurs is greater than in many other places. This might be good news for a consulting company like ours but we do not agree with all the difficulties. It […]
Like to work with coffee in Scandinavia?
Want to help us sell and promote African Fine Coffee from East Africa in Scandinavia? We have entered a partnership with coffee producers in Uganda but plan to extend this work with others in East Africa as well. This is a project in progress and we have just started our sample introduction and customer engagement […]
Integrated Strategy can grow your business in Scandinavia and on other export markets
During the third quarter only 18,4 million computers was sold in the EMEA region (Europe, Middle East and Africa). This is almost a free fall in sales as PC sales are down some -23% (source IDC). Western Europe and Scandinavia has been one of the better markets but we can see consumer electronics struggling. We […]
Can you master the Uncertainty of business?
What is successful leadership in a company or inside an organization? Well part of it is trying to master the Uncertainty. You just don’t know what’s in store for you tomorrow or in the near future. You have to learn more how you and others act and react to events that was out of your […]
Right time to invest in Africa
We are a consulting firm in Sweden working with international business development. We have experience from ICT, agricultural, retail, tourism, manufacturing, healthcare and cleantech projects. Most of our work is helping foreign companies establish and grow in Scandinavia, but we also help companies establish and grow in growing markets such as Sub-Saharan Africa. We can […]
Growing in retail channel with Wacom
We have been partner with the Japanese manufacturer Wacom, they offer innovative products for the digital lifestyle. Wacom offer solutions within game development, photo editing, film and animation, auto-design and many other creative industries. They also supports leading enterprises in medical, education and financial services as well as leading IT partners with innovative user interface technologies […]